Ixigo — Capturing the moment with empathyFounded in 2006, by Two IITIans who quit their high-paying jobs, Ixigo.com has come a long way. In this journey of 15 years, they have…Mar 17, 2021Mar 17, 2021
How we optimized our Google Ad Campaigns to bring down the CPL?At ABC Corp. (Name changed), we were heavily dependent on Paid acquisition to drive the demand side of our marketplace. In this blog, I…Mar 11, 2021Mar 11, 2021
Getting 10 PR Stories published without Spending a Single Penny.When I joined my second organization ever, my boss entrusted me to do the PR for his super early-stage startup. Essentially, the goal was…Feb 28, 2021Feb 28, 2021
How did we increase the conversion on a WebPage from 6% to 18%?At ABC Corp (Name changed), all our lead generation happens online. Since most of our lead generation was happening through Paid media, it…Feb 25, 2021Feb 25, 2021
How did I generate 100+ guest blogs without Spending a Single Penny?Guest blogs form a very important part of the Digital marketing strategy for a company. There is a big debate on whether it really helps…Feb 24, 2021Feb 24, 2021
2020: An year2020 will be a year to remember for most of mankind, thanks to COVID19.Dec 31, 2020Dec 31, 2020
Jio Meets and it being a copy from ZoomJio’s twitter was on fire yesterday yet again. This time not for a funding news in the lockdown, but for a different reason altogether…Jul 4, 2020Jul 4, 2020
Offshore software development — Key things to consider!Off shore development is a common phenomenon in the IT Industry since quite some time now. Popularly known as “Outsourcing”, Off shore…Jan 19, 2020Jan 19, 2020
Starting your own business? Some basic check-list itemsFirst of all congratulations that you have taken a decision to start your own business now. It surely is an important milestone of your…Feb 10, 2019Feb 10, 2019
Training people more experienced than you? Don’t be scaredAs a trainer, there is a decent possibility that the people you are training might be senior to you in age. And there is a large…Feb 4, 2019Feb 4, 2019
